Devy Osorio

Devy Osorio spent 11 years building private-label brands at Walmart across Central America, rising from Marketing Planner to Divisional Marketing Manager for Nuestras Marcas. She knows what it takes to take a brand from concept to shelf, and keep it there.

Her background as an Industrial Engineer gives her an uncommon edge: she approaches brand strategy with the same rigor she'd apply to a supply chain problem. The result is marketing that's both emotionally resonant and operationally grounded: built to scale, not just to impress.

Devy holds an MBA in International Business from EAE Business School and got her start at Procter & Gamble in Madrid, where she learned how the world's best brand machine thinks before applying that lens to high-growth environments.